Welcome to our Privacy Policy page!


This website is managed by Danish Endurance. Danish Endurance is registered in Juelsminde, Denmark, VAT number: DK 3514 5257.
Danish Endurance cares about your privacy and data protection.


Because of this, we revised our Data Privacy Policy in compliance with the EU General Data Protection Regulation (GDPR) in order to ensure more transparency and safety.


The following paragraphs contain information about the type of data we process, the purpose of their collection, who we share your data with, time of storage and data protection measures. Information is provided regarding your rights as a consumer and our obligations as a company in case of privacy policy changes and data breach.


When you register online with us, use our online store or choose to subscribe to our newsletter, you give us your consent to process and use such submitted personal data in accordance with this privacy policy.




We collect personal data from visitors to the website who register their information or who use the online store. In order for you, as a customer, to make a purchase of goods at you must register the following personal information:

  • Name
  • Address (billing and shipping)
  • Telephone number
  • E-mail address

This information is collected upon your explicit consent and kept for the purpose of delivery of goods to the right address.


We do not collect or store any credit card information, except for the payment method that has been used in order to complete the purchase. Shipping method is also recorded. We also keep track of your order history in order to assist you in case of returns, exchanges or invoices. Information about the product being purchased is also collected.


Provided your consent, Danish Endurance also has the option to provide you with informational e-mails, informing of new product launches, promotions or similar. If you wish to end your subscription, please follow the guidelines in the latest received e-mail.



The personal information you forward to will only be used in order to fulfill the undertakings Danish Endurance shop have and to assure you the best service.

More specifically, upon your consent, we will use your personal information to register you with our website, fulfill the orders you have placed online, get in touch with you about your order and send you promotional material.

In addition, we may use this information to review and improve our website experience and tailor it to your online shopping experience.





All employees of Danish Endurance have access to your personal information. Furthermore, your personal information is disclosed to the delivery/shipping company for the delivery to be executed.



In order to improve and personalize your experience on the website, your browsing is exposed to DoubleClick, Google Analytics, Google Adwords, Google Dynamic Retargeting, Google Tag Managers and Facebook Advertising. Some information may therefore be processed by these third parties. This is done only in order to maintain our Website. We do not sell or disclose our clients’ personal data to any entity, nor we authorize any of these service providers to make any other use of your information.



When browsing our website, you are also exposed to cookies.


When gathering information via our website, we do so only at your consent. Whenever making an order, you have to check the indicated box.


Cookies are pieces of information a website can send to your computer’s browser for record-keeping purposes. Cookies are used by Danish Endurance in order to improve your experience when browsing and using the website. The cookies identify your computer and allows the site to remember your personal settings.


There are several types of cookies that operate on Danish Endurance:


  • Necessary cookies: these cookies are necessary for the website to function properly and for you to move around the website and use its features. Without these cookies, the website will not work properly. For this reason, necessary cookies cannot be opted out or unchecked by the website users as they are crucial for the website functioning.
  • Non-necessary Cookies: the non-necessary cookies are those cookies whose scripts need to be added in the plugin and that the users can enable/disable. These include preference cookies, statistics cookies, marketing cookies and unclassified cookies.
    • Preference cookies:they enable a website to remember information that changes the way the website behaves or looks, like your preferred language or the region that you are in.
    • Statistic cookies: they help website owners to understand how visitors interact with websites by collecting and reporting information anonymously.
    • Marketing cookies: they are used to track visitors across websites. The intention is to display ads that are relevant and engaging for the individual user and thereby more valuable for publishers and third-party advertisers.


Unclassified cookies:they are cookies that we are in the process of classifying, together with the providers of individual cookies.


The complete list of Cookies operating on Danish Endurance is visible under our Cookie-Bot plug in. If you want to disable Cookies, you can always modify your cookie preferences by unticking the relevant boxes.


Please note that your visit to our website will be significantly enhanced if cookies are not disabled.


If you do not disable your cookies, you accept our collection and storage of any of your personal information such cookies contain. will not operate properly when cookies are disabled in your web browser.



We store your data for retailing purposes for 2 years, after which data are automatically deleted. In case of invoices, we reserve the right to extend this period to 5+ years.



In order to protect your data, we set up a series of security measures.


We make use of an SSL certificate to ensure safe connection. You can immediately check the security validity by clicking on the padlock icon appearing in our URL line on your browser.


The connection to this site is encrypted and authenticated using TLS 1.2 (a strong protocol), ecdhe_rsa with p-256 (a strong key exchange), and aes_128_gcm (a strong cipher).


Furthermore, we keep a detailed documentation of our data processing activities. Security guidelines are shared among employees in order to ensure a constant update.


Please note that while all necessary steps to protect your personal information have been undertaken, no internet data transmission can be guaranteed to be secure from access by unintended recipients. This does not hold us responsible of any breach of security unless due to our negligence.



In compliance with the EU GDPR law, consumers are entitled to the following rights:


  • Right to access:you have the right to access your data at any moment
  • Right to correct and right to object: you have the right to correct and object your data, if you believe that it is incorrect
  • Right to data portability: you have the right to transmit your data to another company
  • Right to be forgotten: you can ask us to erase your data, provided that it does not compromise freedom of expression, our ability to fulfill a legal obligation, our need to keep the personal data for a legal claim. You can also ask us to opt out of direct marketing material that uses your data at any moment.


If you want to send a request to exercise one of the above rights, you can contact us at


As stated by law, all the requests are dealt free of charge. We promise to respond to your request without undue delay and in any case within 1 month of receiving the request. The response time may be extended by 2 months for complex or multiple requests, so long as the individual is informed about the extension.



A data breach occurs when your personal data responsible is disclosed, either accidentally or unlawfully, to unauthorized recipients or is made temporarily unavailable or altered.


In case a data breach posing high risk to your personal data occurs, we set out to notify DPA authorities within 72h after becoming aware of the breach and to get in touch with you.



We reserve the right to occasionally make changes to our privacy policy. We will post the changes on this page. You are therefore encouraged to review our website every now and then and whenever you use our online shop.



If you have any questions about any of the content above, please e-mail us at:

Questions regarding our terms of use, privacy policy or any other doubt you might have can be emailed at

Enjoy 10% off
Take 10% off your first order by signing up now. Cannot be combined with any other offer, discounts or promotions.